Southwest Airlines

Welcome to Southwest Airlines website!

Southwest Airlines is the third-largest airlines in the world and the largest with destinations exclusively in the United States. Airline Southwest flies more than 70 million passengers a year to 60 great cities all across the country, and the company does it more than 3,000 times a day. South-western airlines has 436 of the newest jets in the nation, with an average age of 9 years.

It is known as a "discount airlines" compared to its domestic rivals and has been profitable every year since 1973. The success of SWA 's business model led to a common trend being named after the company: the Southwest Effect. Since Southwest air's original mission in Texas was to make it less expensive than driving between two points (in the early 1970s, during the first major energy cost crisis in the U.S.), the company developed a template for entering markets at rates that allowed the airline to be profitable, yet only on the basis of lean operations and high aircraft utilization. The key concept to the Southwest Effect is that when a low fare carrier (or any aggressive and innovative company) enters a market, the market itself changes, and usually grows dramatically.

Southwest Airlines
P.O. Box 36647 - 1CR
Dallas, Texas 75235-1647